Cart
No products in the cart.
$29.90
By
Manoj K. Malhotra
Overview
Essentials of Marketing Research provides an engaging, do-it-yourself approach to marketing research with real-world cases that show how marketing research is conducted. This text gives you a framework for understanding marketing research principles and the relationship between marketing research and management.
Published by Pearson (July 14th 2021) – Copyright © 2015
ISBN-13: 9780137538577
Subject: Marketing
Category: Marketing Research
Save up to 80% by choosing the PDF eBook vs printed books
High-quality searchable PDF format, ideal for printing
No expiration date! No DRM protection. Access your PDF ebook anytime and anywhere.
eBooks Delivery: Sent Via Email in 1-24 hours Dismiss